Easter is one of the biggest Sundays of the year, and for many churches, it comes with both opportunity and pressure. You see the crowd, you sense the excitement, and you know God is at work. But too often, the generosity doesn’t match the energy in the room.

Our Easter Giving Playbook can help you make the most of this moment without relying on one-off appeals. It’s designed to help you build trust, clarity, and sustainable giving momentum that lasts well beyond Easter Sunday.

Inside the playbook, you’ll find practical guidance for:

• Defining what success looks like for Easter giving and beyond
• Communicating clearly and effectively without pressure
• Engaging your team and volunteers around a shared vision
• Planning follow-up and next steps that keep momentum going